December 2005

Home: Semiotix 5

Editorial: The Public Journal of Semiotics

Guest Column: Psychology & Semiotics

Semiotic Profile: Augusto Ponzio

Semiotics Profile: Irene Portis Winner

Semiotics in Italy

9th International Pragmatic Association (IPrA)

State of the Art Report: Rock Art and Semiotics

An impression of the 9th International Pragmatics Association (IPrA) conference, 10-15 July 2005, Riva del Garda, Italy

By Charles Forceville
Media Studies
Universiteit van Amsterdam

Organizing an IPrA (www.ipra.be) conference has become an operation of military proportions. The founding father of IPrA, Jef Verschueren, told those present that some 1000 people had registered, while some 600+ papers and posters had found their way into the programme. The plenary lecture slots excepted, at each moment 12 parallel sessions were in full swing. Nostalgically, he reminisced about IPrA 1, in Viareggio (Italy1985), when the parallel sessions took place in opposite corners of the same room ….

Verschueren and executive secretary Ann Verhaert, the latter Verschueren's wife and IPrA's mama, organized the conference in collaboration with a number of local organizers, chaired by Marina Sbisŕ (Univ. of Trieste). The location was the Palacongressi centre in picture-postcard Riva del Garda, a hundred yards from the lake.

Paper presentations were either of a standalone kind (although attempts had been made to group those on related topics together), or part of multi-paper panel sessions proposed by IPrA members. Prospective participants could submit their proposal for either format or fo a poster, a procedure that was conducted entirely online. After a massive reviewing process submitters were informed whether their proposal was accepted for a paper or poster presentation, or rejected. A brief motivation for the judgment could, in the case of multi-paper sessions, be obtained via the panel organizer. An advantage of the online submission procedure is that it allowed both for pre-conference awareness of the work by fellow-panellists (since the system linked their proposals), and for pre-conference fine-tuning of the abstract by the author.

The conference addressed a broad spectrum of topics. Second Language Learning, Conversation Analysis, Computer-Mediated Communication, Negation, Argumentation and Truth, Multimodal Representations, Institutional Discourse, Culture/Language/Interaction, Discursive Identity Construction, Narrative, Lying and Joking, Metaphor, Intercultural Communication, Speech Acts, Citizenship as a Communicative Achievement … these were only some of the areas covered. At the same time, there is a narrowness in the conference topics in that, possibly for no other reason than that it was linguists who first started "doing pragmatics," the term is almost exclusively reserved for application to verbal discourse. But if pragmatics is considered the discipline that studies the relations between representations (rather than mere "verbal texts") and users - as it should be - such a limitation is arbitrary. While IPrA conferences hardly have should grow even bigger, there is something odd about this restriction to the verbal.

As the co-organizer (with Eduardo Urios-Aparisi) of the panel "The Pragmatics of Multimodal Representations" I can rightly be accused of being somewhat biased. Nonetheless, even though the multimodality panels (there were others) tended to be scheduled in too small rooms, the organizers should be applauded for accommodating them in the first place. To me, there is no doubt where the future is: multimodality will be a buzz word for the next decade or so in humanities studies, and I predict that research projects investigating interactions between language, pictures, gestures, gazes, sounds, music in representations, studied in their institutional context, will increasingly take the floor of what were once traditional linguistics conferences.

The organization and logistics were impressively managed, the only problem perhaps being that only two laptops were available for webmail checks, causing long queues. But both the logistics and the quality of the lunches and coffee-with-sweets catering was admirable. What else is there to say? During the IPrA members' meeting, the delegate from Sweden was allowed to show the Göteborg tourist office promotion DVD (the running theme: "Göteborg, we love you") to incite us all to go there for IPrA 10, while a delegate from down under sang the praise of Melbourne, the location of the 2009 conference. New contacts were forged, old contacts renewed, book proposals were conceived, and we managed to blend the useful with the pleasant by spending the evenings eating and drinking on Riva's outdoor terraces.

ChF, Amsterdam 22 July 2005

Professors Jeff Verschueren and Ann Verhaert, the founders of the International Pragmatics Association

Professor Deirdre Wilson, co-author with Dan Sperber of the landmark book Relevance (1986) delivering her paper at the IPA meeting

Ylva Dahlman, in front of her poster about how practising drawing helps unleash' scholars creative thinking

A Spanish delegation: From left to right: Francisco Ruiz-de Mendoza; Rosaria Caballero; Francisco Yus-Ramos

Prandial delights: From left to right: Klaus Rehkaemper; Monica Cantero; Geert Brone; Eduardo Urios-Aparisi; Irene Mittelberg